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For Moments That Matter...

Buy lab-grown diamonds

With new look & new collection
Handmade Love

Pretty Little Things

The Firefly Promise


100% certified jewellery

Fully certified diamond jewellery from reputed labs like IGI and SGL, along with an assurance of 100% purity of gold jewellery with BIS Hallmark

Free, safe and quick delivery

Your piece will be delivered to you in perfect condition, at the earliest, and for absolutely no cost

Secure payments and Complete Transparency

All payments virtual and physical are made with secure systems in place. We maintain complete transparency for all our products

Complete Product Insurance

You can rest easy since each jewellery piece will be insured

Lifetime Exchange and Buyback

All jewellery pieces come with lifetime exchange and buyback, so you can always upgrade your jewellery for a newer, bigger design

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